Your ONE Word

I discovered Evan Carmichael’s YouTube channel serendipitously. It soon became my early morning “boost” — I eagerly looked forward to listening to his interviews on the “10 rules of success” every day (I still do). In all his posts, he talked about “your one word”. I thought I already had an idea of what he meant, so I never bothered to read his book until early this month — I am glad I did.


“All the great things are simple, and many can be expressed in a single word.” — Winston Churchill

Although originally intended for Entrepreneurs, hidden in the pages of this book are invaluable, transforming life lessons that apply to all (in a technical sense, we are all entrepreneurs). Evan not only shared his personal experiences but those of highly successful entrepreneurs as well. The book “Your One Word” is highly practical and you would find it a very useful handbook through your journey of life.

No one really has a bad life… Just bad moments. — Regina Brett

I would easily rank this book as one of the most impactful I have read recently. Some critical lessons that stood out for me:

1. Do something important with your life: Majority of people are mediocre — you do not belong there. You NEED to discover your relevance and unleash your greatness. That is what makes you stand out from the crowd. There is ONE word that defines who you are. To make meaning out of your life, you need to stand for something powerful and important — your ONE WORD!

“Start by doing what’s necessary; then do what’s possible, and suddenly you are doing the impossible.” — Francis of Assisi

2. Know yourself: This is pretty straight-forward. First, find your one-word then motivate yourself to pursue it. This makes it easy for people to talk to you and to talk about you. If the message you communicate to people is one word, it is powerful, important, difficult to forget and easy to relay to others.

“People who are crazy enough to think that they can change the world are the ones that actually do!” — Steve Jobs

3. Be motivated and stay motivated: You need to prove to yourself that your one word is really powerful and the only way you can do that is by testing it. You always have to remind yourself why you do what you do and what you hope people remember you for. Let these be your driving force as you press on.

“The answer isn’t to be unafraid but rather to feel the fear and do it anyway because this is your only shot at living up to your true potential instead of continuing on in mediocrity.” — Evan Carmichael

4. Planning is key: You need to be genuinely interested in what you do. Break your one word into core meanings, make them powerful, share it, turn it into a credo and tell your story powerfully. Determine the steps you need to take to give life to your one word and do it! That way, people would follow you.

“Your story is important—way more important than you likely give it credit for.” — Evan Carmichael


In course of reading the book, I discovered that my one word is #PASSION. I have shared a few insights on what my one-word means here.

“The unique part isn’t the word but your take on the word.” — Evan Carmichael

If you are wondering what YOUR one word is, this book provides a step-by-step guide on how to find it.

“People have to learn who they are—you can’t have somebody else telling you who you are.” — Hale Irwin

If you desire to start a business at any time in your life, this book shows you how.

“If you just work for money, you’ll never make it, but if you love what you’re doing, success will be yours.” — Ray Kroc

….so, read the book!

I hope you enjoy reading it as much as I did, and I look forward to hearing from you.

Categories: My Book Reviews

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